A MODERN GENTLEMAN’S GUIDE TO CLEANSING
* * * * *
Recall when you would wash your face and it would feel horribly tight later? It gave us all a bit of the anxiety when it came to skincare, and rightfully so. Why keep with something such as stripping and unlikeable?
Cleansers, we promise you, merit a solid second chance. Now offered in so many formats you’re not sure which one your face needs (don’t worry, we have explained below), cleansers have been reformulated, revitalised and deliver some very real results. As the most significant part of any grooming routine, a beneficial cleanser should remove all impurities and pollution you might pick up during the day, impurities that can cause ageing, pigmentation, congestion and dehydration if they were left in your pores.
Though there are modest approaches to cleansing, there are also ones that require a little more dedication. Devised by the Koreans, double cleansing has grown in popularity in recent years thanks to the increase in pollution and the visible benefits it reaps. Double cleansing is so important, especially in the evenings or if you live in the city. Office environments are also huge culprits when it comes to damaging your skin, as pollution, grime and artificial temperatures all disrupt your barrier.
Nonetheless, with ample cleansing to learn about, knowing where to start can be tough. Don’t fret; we’ve categorised cleansers into this handy little guide to help you achieve a beatifically clean complexion.
Don't Be. Become.
* * * * *
MICELLAR WATER CLEANSERS
BEST FOR DRY SKIN
Tiny balls of oil suspended in soft water, micellar waters are the only cleansing products that effectively remove all oil and water-soluble pollution and bacteria. They are ideal for sensitive, dry skin and can be used anywhere with cotton pads if you want to wipe the day away by your desk or when you travel.
BEST FOR DULL SKIN
Yes, there is such a thing as a powder-based cleanser. It’s damn good too, able to keep high-level actives (like vitamin C) stable in a way that a liquid can’t. These are water activated, disintegrating into a liquid to deliver the ideal blend of physical and chemical exfoliation (meaning you get rid of dead, dry skin that builds up too). If you want something to cleanse, exfoliate and not bother stuffing into a liquids bag at customs, the powder is a perfect choice.
BEST FOR DEHYDRATED, IRRITATED SKIN
Just as the name suggests, gel cleansers have a translucent, gel-like viscosity that does a decent job at displacing dirt without disturbing your natural barrier. Gentle and easy, they can hydrate your skin and won’t remove the good stuff along with the bad.
BEST FOR ALL SKIN
Foam cleansers have had a bad rep in the last few years, but all you have to do is turn to the latest generation to recognise the resurrection in the category. Once filled with sulphates (which gave the product the lathering quality) that made your face feel tight, modern foaming washes are formulated to be clean, effective and easy to use.
BEST FOR OILY SKIN
Oil cleansers are surprisingly great for oily skin. If you find your face gets a bit shiny by midday, this type of cleanser is a great option as oil is a brilliant way to dissolve the dirt on your skin without drying it out (and thereby making it produce even more oil). Try it for the clarifying abilities, stay for the nourishing properties.
BEST FOR CONGESTED SKIN
Clay, alongside charcoal, is famous for its ability to absorb every nasty little impurity your skin might supply; sebum, oil, you name it, clay will clear it out. Whether it’s pink, bentonite or kaolin, mineral-rich clay cleansers detoxify without drying out your face in the way their mask counterparts might. Got a spot? Treat the cleanser as a mask and leave it on for a few minutes, which will help absorb excess sebum and show any unwanted visitors the door.
BONUS EXPERT TIP
You’ve selected your cleanser based on your skin but now what? By mixing a quick facial massage, you can truly get the greatest out of the product.
Joining a massage portion is really the greatest way to wake the skin, muscles and the energy system of the face while ensuring all the cleanser’s actives are properly absorbed. Start at the centre of the face and work outwards and upwards, focusing on natural contours. If you have facial hair then concentrate on this area, too.
A facial massage also works well on tired-looking eyes. Eyes are a cause of concern, especially for us men. We tend to wake up puffy or dehydrated, so the area requires superior treatment. Place your index fingers on your temple and take your middle finger under the eye area towards the bridge of the nose in gentle sweeps. Using pressure, slowly work along the eyebrow. A quick six times will do the trick.
GET YOUR ESSENTIALS
* * * * *
A U T H O R
I M A G E
* * * * *